To bring Russell's expansive online identity to a place of cohesion and authentically represent the spirit of his work.
Russell interviews some of the most profound minds of our time and brings their ideas for alternative living and being into the mainstream. With humour and mischief, he invites his listeners and online community to find common ground.
The brand strategy we co-created was brought to life in the visual identity and a series of illustrations, a crow representing the Trickster figure in mythology.
Thanks to our three collaborators on this project: Design Director Oliver Tyrrell (olivertyrrell.com), illustrator @joshuasdraws and animator James Stuart at @lightboxfilmco.